by Margot | Nov 8, 2023 | Blog
Video is one of the most engaging types of content. It can convey complex ideas in ways that text or images can’t. To ensure the best results, start with a clear production brief. This will include the video’s objectives, audience and core message. It should also set...
by Margot | Nov 8, 2023 | Blog
For brands, celebrity collaborations can yield more than just a few viral Instagram posts. They can bring significant benefits including increased sales, brand awareness, and even equity. However, it’s important that companies choose the right celebrities to partner...